Digital Marketing News

New From Google: a New Knowledge Panel Insights Are Added to Google Image Results for Added Context

Google has recently added fast-check labels to Google Image search results, moreover, Google is now adding another information tool into the image display, with new Knowledge Panel listings on the selected images, this will help to provide more context about the content, it will also include related queries, location information, as well as other insights.

The example below shows that the new listings are the same as the regular Google search entries, which will allow users to have more context as to what the image is.

In addition, Google says that the added information will also help people better ascertain if the image is relevant to people’s queries, as well as providing more understanding of what the content actually represents.

Google Adds a Knowledge Panel Insights to Google Images 2020

Google Knowledge Panel 2020

In light of the Knowledge Panel, Google explains: “When you search for an image on mobile in the U.S., you might see information from the Knowledge Graph related to the result. That information would include people, places, or things related to the image from the Knowledge Graph’s database of billions of facts, helping you explore the topic more.”

The mentioned above could also work as a fact-checking process. Google also added fact-check notifications to image searches last month and this is to help the users avoid falling for viral image misinformation.

Google Adds a Knowledge Panel Insights to Google Images 2020

Not only that but also Google seeks to provide more context on visuals, besides the written content in order to help users understand what they are seeing.

Also adding Knowledge Panel listings will also provide even more context, and this could keep people better educated as to what’s being shared online as well as what they’re looking at.

More information can harm no one and can only be a good thing. Therefore, the new listings won’t appear on all images, however, they will only appear on searches conducted in the US for now. Hence, it is another way to give users more context about their queries.

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