Nearly 2 in 3 consumers (64%) indicated that their favorite retail brands give them an overall better customer experience in-stores/websites by providing them with consistent experiences, regardless of the digital platform or purchase channel consumers used to interact with them. Besides, 63% said their favored retail brands are which provide them by a trustworthy with …
Marketers are constantly seeking to create engagement with their buyers & drive actions that help buyers to move rapidly through their customer lifecycle. The below points illustrates the strong intersection between modern marketing and psychology & what Marketers can achieve by using consumer psychology in marketing: Persuasion Architecture: It is simply designing the website, or …
17% of companies respondents said optimizing the customer experience is their biggest opportunities in 2016, while social marketing is the biggest opportunity for agencies. Creating compelling content for digital experiences comes at the same rank as the biggest opportunity in 2016 for both agencies and companies with a rate of 15%.