Tag: Email Generation

Email has become so much more than just another way to advertise your brand. It’s a way to make real connections with those who are truly interested in your business too. Email marketing provides a reliable form of communication between brands and customers. Email marketing campaigns are essential elements of any marketing strategy. They communicate …

Calls-to-action (CTAs) connect two of the most critical pieces in the lead generation process: incoming traffic and opportunities for converting these new visits into leads. So, if you need to optimize your marketing efforts for maximum conversions, you need to make call-to-action improvements. Here are some selected examples of effective call-to-action: 1- Calls-to-Action Using Contrasting …