Guides
The Smart Marketer’s Guide to Finding and Using Customer Insights | Bazaarvoice
From launching new products to building out marketing campaigns, savvy businesses build plans around concrete customer insights. Investigating what your customers are thinking is a tough nut to crack. Where do you suppose to start? Are polls still the only way to conduct customer research? What if nothing beneficial comes from it? Do you really …
Guides
How to Deal With Negative Feedback | Feefo
All reviews are an essential opportunity to learn and improve. Celebrate the positives and embrace the negatives. If you listen to your customer’s voice, you will be rewarded with more loyal customers and gain the trust of new ones. Follow these tips which help you understand the best practices for handling negative feedback: Always have a plan: The …