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Guides
The Responsible AI Advantage: Guidelines for Ethical Innovation | Grammarly
Introduction In our increasingly digital world, businesses are turning to artificial intelligence (AI) to enhance workflows and communication. However, this widespread adoption introduces risks like bias, social manipulation, and ethical challenges. Therefore, implementing AI responsibly has become crucial. Companies must prioritize mitigating these risks to protect their employees, data, and reputation. Responsible AI is not …
Guides
The Gen AI Decision-Maker’s Guide for IT Buyers | Grammarly
How to Use This Guide As you embark on your journey toward generative AI (gen AI) adoption, it’s essential to secure support for your investment, clearly define how you plan to implement gen AI, and thoroughly assess both the risks and opportunities tied to its use across various solutions. This guide will help you: Clarify …
Researches
Journalism, media, and technology trends and predictions 2024 | Reuters Institute
Executive summary The disruptive potential of artificial intelligence (AI) is set to transform the information landscape this year amid a backdrop of global political and economic uncertainty. This shift will have significant implications for the reliability of information and the sustainability of traditional media, especially in a year marked by critical elections in over 40 …
Researches
‘I’m unable to’: How generative AI chatbots respond when asked for the latest news | Reuters Institute
Key Findings: This factsheet evaluates the effectiveness of two widely used generative AI chatbots, ChatGPT and Bard (now known as Gemini), in delivering the latest news headlines from specific outlets. We tested both chatbots by requesting the top five headlines from the most popular online news sources across ten countries and analyzing their responses to …
Researches
How publishers are learning to create and distribute news on TikTok | Reuters Institute
1. Introduction TikTok is one of the fastest-growing social networks globally, known for its addictive algorithm that delivers a continuous stream of short, entertaining videos. Initially, TikTok’s content was dominated by humorous, fast-paced, or musical memes. However, significant events like Black Lives Matter, the COVID-19 pandemic, and the war in Ukraine have shifted the platform’s …
Researches
LEVERAGING AI IN MARKETING: Strategies, Tactics & Trends | Ascend2
LEVERAGING AI IN MARKETING As AI becomes more widely understood, its applications in marketing strategies are becoming clearer. But how are marketers currently leveraging AI, and how do they plan to invest in it in the coming year? To explore these questions, Ascend2 and our Research Partners conducted the “Leveraging AI in Marketing” survey. We …