eShopWorld is looking for a Content Marketing Specialist in Dublin, Ireland.  If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Plan, develop and implement content and social media strategies to meet inbound and outbound marketing objectives.
• Perform initiatives to grow traffic, drive engagement and generate leads.
• Study keywords and competitors, using industry monitoring to guide content creation.
• Provide and manage a content & social media marketing and editorial calendar.
• Draft (and ghostwrite) for website, social media posts, blog posts, articles, case studies, white papers, emails, newsletters, e-books, and company bios.
• Promote all content for search engine optimization (SEO), with ongoing analysis and measurement of user traffic and engagement.
• Direct brand awareness by collaborating with internal SMEs to create content that positions eShopWorld as thought leaders.
• Lead team’s creative resources, ensuring brand consistency.
• Repurpose content across different media including video and social media.
• Produce reporting on campaign and content effectiveness, making recommendations and evolving strategies to optimize results.

Job Requirements:

• Bachelor’s degree in English, marketing, Journalism or related degree.
• Effective experience working in a commercial environment.
• Proficient experience in creating content to grow the website and social media audiences effectively (B2B preferred).
• Sound keyword, SEO optimisation and analytics experience.
• Familiarity with WordPress, Google Analytics, LinkedIn, Twitter, MailChimp (or similar).
• Proven experience working in B2B marketing or content creation environment.
• Expert knowledge of Moz/SEMRush/Buzzsumo.
• Demonstrated understanding of HTML.
• Outstanding skills in dealing with Adobe Suite (Photoshop/Illustrator/InDesign).
• Deep knowledge of video creation and editing.
• Solid English skills, with superb, concise and clear business writing skills.
• Strong management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment.
• Creative mindset with the ability to conceive interesting ideas and new approaches to establish successful content.
• Extraordinary research, organizational, and learning abilities.
• Ability to analyze and present useful metrics for content and its performance.

About eShopWorld:

eShopWorld is a big agency that it’s mission is to empower online retailers to succeed globally, by delivering a seamless and localized shopping experience that enhances their brand.