Digital Marketing Jobs & Apprenticeships



Expires on 2020-01-01

Job Type Full Time Experience Needed +5 Years Career Level INTERMEDIATE - UPPER LEVEL

Content Strategist

RBBi is looking for a Content Strategist in England, United Kingdom. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Providing content strategy recommendations that help clients and their users achieve their goals based on information obtained through content audits, competitive assessments, user testing, and analytics.
  • Creating or reviewing platform/site structure and naming for the most intuitive presentation of content.
  • Creating Content Guidelines to help to inform content creation and design and managing QA.
  • Creating and/or implementing content calendars to align site releases with key campaign activities.
  • Generating and/or overseeing an inventory/matrix of all site content, including related assets.
  • Creating and developing end-to-end content lifecycles.
  • Taxonomy development and recommendations.
  • Creating approaches for content migration and content production.
  • Defining governance/workflow of content creation based on stakeholder interviews and an understanding of the client’s technological capabilities.

Job Requirements:

  • Minimum 5 years experience in content strategy in an agency/consulting environment
  • Demonstarted understanding of Digital Content Strategy and UX design principles
  • Solid eye for detail
  • Excellent presentation skills and communication skills
  • Degree in English, Journalism, Research or other relevant fields
  • Effective experience working with CMS, SEO, web analytics, and A/B testing tools to drive insights for content optimization
  • Expert knowledge of agile working practices, including sprint planning, testing and optimization.

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