RentPath is looking for a Copywriter in Georgia, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Design tactical outlines based on creative strategy briefs developed by managing editor.
- Draft content for all B2B marketing initiatives and campaigns, i.e., website copy, emails, social ads, blogs, landing pages, digital assets.
- Lead the creative execution of content alongside our creative services team; ensure consistent branding for all content pieces.
- Operate with marketing operations to build and execute effective trigger and drip nurtures that align with overall marketing and sales goals.
- Cooperate with sales enablement team to align strategy and tactical plan between marketing and sales.
- Create alignment with product, sales and training teams to ensure seamless execution across all customer-facing initiatives.
- Keep up-to-date with demand generation and revenue marketing trends, develop new ideas, test your ideas and drive innovation.
Job Requirements:
- Bachelor degree in business, marketing, communications, journalism or similar field required.
- Demonstrated understanding of B2B marketing content and best practices (preferred).
- Effective experience writing omnichannel campaign content preferred.
- Proven track record in creating B2B campaigns or writing marketing content as well as social campaigns.
- Sound experience with marketing automation and WordPress (blog posting).
- Solid writing skills and a passion for creative marketing writing.
- Strong organized, process-oriented, and deadline-driven in a fast-paced environment.
- Outstanding attention to detail, you consistently and thoroughly proof and quality-check your work.
- The ability to execute independently, yet also collaborate well with other marketers on your team.
About RentPath :
RentPath is a leading digital marketplace connecting millions of consumers with apartments, condos and houses for rent through its network of websites and mobile apps. RentPath’s category-leading brands include Apartment Guide, Rent, Lovely, and Rentals.