UBM is looking for a Digital Content Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Overall responsible for deriving maximum value from in-house and contributed content.
• Develop, lead, execute and measure the overall digital content strategy for the events.
• Create, aggregate and re-purpose content for publishing across both owned (in-house) and partners’ digital channels event blogs, guides, social media outlets and affiliate partner websites for the main purpose of directing traffic to the event website and improving its overall SEO ranking.
• Create digital editorial content, recognizing when and where to include digital story-telling tools such as (data visualizations, video, photography and interactive) to enhance the narrative.
• Analyze web analytics and market trends and adopt a creative approach to developing and driving the overall content strategy.
• Monitor social media chatter and identify the ones that require deeper levels of engagement.
• Develop and maintain an editorial calendar to ensure successful and timely execution of the events.
• In charge of the assigned budget and monitor the cost-effectiveness during planning and implementation.
• Provide support to event and other marketing initiatives.

Job Requirements:

• Bachelor’s degree in media, marketing, communications or relevant qualifications.
• Minimum 3 years of experience as a content editor in a media corporation, communications agency or in-house role.
• Proficient understanding of creating digital editorial content.
• Extensive experience in recognizing when and where to include digital story-telling tools (data visualizations, video, photography and interactivity) to enhance the narrative.
• Deep knowledge of industry trends and challenges particularly in the sphere of (ICT).
• Advanced working experience in dealing with (web analytics, SEO and other digital data).
• Ability to work independently or as a part of a team.
• Ability to manage multi-tasks to meet deadlines successfully.
• Excellent digital writing, editing and proofreading skills.

About UBM:

UBM is a leading live media and events company that engages people and enriches businesses provide the industry with platforms that bring together buyers and sellers from around the world.