Digital Marketing Jobs & Apprenticeships

Frank Davis

USA

Expires on 2018-03-31

Job Type Full Time Experience Needed +5 Years Career Level INTERMEDIATE – UPPER LEVEL

Digital Marketing Manager

TruthNutra is looking for a Digital Marketing Manager. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Develop the SEO strategy and work in collaboration with design to ensure the website structure is optimized for search engines.
  • Develop a comprehensive strategy, create internal visibility and oversee the operational plan for advancing our content engine and contributing to our growth goals.
  • Monitor and report on key metrics, driving continuous optimization.
  • Conduct ongoing tests to gauge content effectiveness.
  • Cooperate with the paid acquisition on the development of content that performs well and with product marketing on content to support lifecycle marketing.
  • Manage centralized editorial calendar and staff to reach KPI’s.
  • Perform annual content audits and oversee ongoing maintenance of the content library.
  • Lead cross-functional content council meetings, brainstorm sessions.
  • Interact with the product team to develop product strategy and consider risks, costs and tradeoffs.
  • Manage and optimize user lifecycle content e-mails to activate and retain customers.

Job Requirements:

  • Bachelor’s degree in marketing, communications or a related field is required.
  • Minimum 5 years of experience overall digital/social marketing, specifically building audiences for online content through (social media, digital marketing and SEO activity).
  • Deep understanding of various marketing channels including Google and Facebook with their (respective ad products, email, push and events).
  • Proficient experience with analytics and reporting tools.
  • Effective knowledge of testing practices including A/B and multivariate.
  • Expert understanding of a wide range of content growth tools and tactics.
  • Extremely data-driven and analytical skills.
  • Strong written and verbal communication skills.
  • Ability to articulate strategies and tactics that generate results across earned, paid and owned media in digital marketing programs.

About TruthNutra:

TruthNutra formulates the most quality driven and research-backed supplementation for hormonal health every supplement contains clinical doses of quality ingredients, without any fillers.

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