Smith Hanley is looking for a Digital Marketing Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Manage and optimize digital campaigns and media buying strategy.
- Cooperate with the data team to profile existing customer base and develop target audiences.
- Handle audience onboarding including Facebook and any other related platform.
- Evaluate and report on digital marketing programs to optimize opportunities.
- Collaborate with internal sales team on sales support client presentations and proposal creation.
- Support in the creative concept design including landing page creation and funnel optimization.
- Manage and lead website content through (WordPress).
- Perform campaign and site tracking via (Google Analytics and HasOffers).
- Manage and maintain corporate social media applications.
Job Requirements:
- Bachelor’s degree in marketing, business administration or a related field.
- At least 3 years of demonstrated digital marketing experience.
- Proficient experience in dealing with (programmatic display, PPC, affiliate marketing, social marketing and content marketing).
- Extensive understanding of campaign trafficking and media buying.
- Expert knowledge of marketing automation platforms.
- Deep experience with (MS Excel).
- Strong strategic thinking and decision-making skills.
- Ability to work under tight deadlines with short turnarounds in a fast-paced working environment.
About Smith Hanley:
Smith Hanley is a leading data science, pharmaceutical and actuarial science recruitment agency that matches talented professionals with great careers.