American Society of Safety Engineers is looking for a Digital Marketing Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Manage and implement online paid advertising campaigns including (Ad creation, Ad/landing page testing, targeting, remarketing list curation and quality assurance).
- Keep analyzing the performance of campaigns and optimize results to maximize revenue.
- Cooperate with interdepartmental campaign owners on project scoping, requirements, budgets and expectations.
- Ensure accurate, timely execution of all campaigns with a high level of responsiveness to internal stakeholders.
Job Requirements:
- Bachelor’s degree in marketing, communications or a related field.
- At least 2 years of working experience in paid online advertising.
- Proficient experience with (Google Adwords, Google Analytics, Google Tag Manager and webmaster tools).
- Expert understanding of paid social media (Facebook, Instagram, YouTube, Linked-in and Twitter).
- Effective knowledge of SEO principles.
- Deep working experience of targeting, remarketing, testing and tracking best practices.
- Intermediate understanding of using (Photoshop).
- Outstanding analytical and strategic thinking skills.
- Ability to plan for and manage multiple campaigns simultaneously, including budgets.
- Experience writing ad copy and creating ad imagery.
- Excellent relationship management and interpersonal skills.
About American Society of Safety Engineers:
American Society of Safety Engineers (ASSE) is a global organization of more than 37,000 occupational safety and health (OSH) professional members who manage, supervise, research and consult on work-related OSH concerns in all industries, government and education.