TitanHQ is looking for a Digital Marketing Specialist in Galway, Ireland.  If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Produce the budget, implement, analyze, optimize and report on the performance of 50+ paid campaigns including (search, display, retargeting, dynamic and RLSA campaigns).
• Create remarketing campaigns using audience insights to deliver most targeted creative to the appropriate visitor, including cross-domain retargeting.
• Conduct competitive analysis and extensive keyword research, analyzing and testing keyword performance with multiple campaigns and multiple territories.
• Perform testing and analyze ad creative to ensure continuous improvement of the campaign’s performance.
• Data analysis from various sources (Google AdWords, Google Analytics, Google Webmaster Tools and Sugar) to report on all online activities.
• Define data into actionable information from working with a large amount of data from three different websites that require separate accounts and campaigns on AdWords, Google Analytics, Google Webmaster Tools, Act-on and CRM to crunch and then interpret data into actionable information.
• Assure various metrics such as (CPL, CPO and ROI) is in line with the marketing goals.
• Direct landing page creations and optimizing them by running and analysis A/B tests.
• Performance of advanced Facebook advertising to increase impression share and reach highly targeted audiences.
• Successful creation and implementation of competitions to grow page likes.
• Insights analysis to improve future post-performance.

Job Requirements:

• Minimum 1 year of experience in an advanced paid search role.
• Effective performance in a digitally focused B2B marketing role that has played a significant role in driving sales pipeline.
• Proficient understanding and experience of the main paid search platforms (AdWords, Bing, Linkedin and Facebook).
• Extensive knowledge of the world of CPC, CPM, CPL, conversion rates and testing.
• Deep understanding of driving leads, opportunities and sales for a fast-moving SaaS business.
• Analytical mindset with the ability to see business needs and needs to adore excel.
• Ability to work within a dynamic and fast-paced sales cycle environment delivering exceptional return on investment for any paid marketing campaigns.
• Strong experience in marketing automation platforms and CRM platforms highly advantageous.
• Demonstrated experience in programmatic advertising is not a requirement but would be an advantage.
• Proven knowledge of reporting to a number of stakeholders with a focus on most important KPIs.

About TitanHQ :

TitanHQ provides email and web security solutions (anti-spam, web filtering and email archiving) to IT professionals so that they can protect their network and employees from a range of threats including spam, malware and phishing attacks.