Cebu Pacific Air is looking for a Digital Marketing Specialist in the National Capital Region, Philippines. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Lead and support marketing led campaigns into a digital platform.
• Improve and manage digital marketing campaign (includes but not limited to Google, FB, Twitter, Baidu ).
• Head the agencies and other implementors.
• Oversee and track the profitability of selected platform and digital campaign (AdWords, DCM, facebook etc).
• Recognize new trends in digital marketing and evaluate new technologies.
• Examine data and research on the feasibility of new technologies and platforms.
• Combine various information into cohesive reports for use in management decision-making.
• Present findings to the relevant group/s.
• Analysis, approve and process payments for digital advertising spots.
• Track process and timeframe to ensure proper billing of consumed advertising spots.
• Supervise and track payments made to advertisers.

Job Requirements:

• Bachelor’s degree in science major in marketing, multimedia arts, information systems or mass communications.
• Minimum 5 years of relevant experience advertising using Adwords, Facebook, Yahoo!, DoubleClick, Baidu, Twitter and Line.
• Demonstrated understanding of the basic concept of ROI.
• Effective experience in Adwords and Google Analytics is an advantage but not a requirement.
• Strong written and interpersonal skills.
• Creative and has a keen attention to details.
• Able to work under pressure and manage workloads effectively.

About Cebu Pacific Air:

The Philippines’ leading airline, Cebu Pacific (CEB) entered the aviation industry in March 1996 and pioneered the “low fare, great value” strategy in the country. It has served over 150 million passengers.