Suntex Marinas is looking for a Digital Marketing Specialist in New Jersey, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Assure an efficient and effective campaign management that is continually optimized based on performance and ROI via paid media platforms such as Google AdWords, Facebook and 3rd party vendors.
• Operate with the marketing team, web developers, copywriters, designers and information architecture teams creating the most valuable experiences across marinas.
• Serve alongside agencies that are partnering with us and doing marketing.
• Support property relationships by visiting with store managers, general managers, regional managers and employees, answering their questions; responding to special requests.
• Participate in general manager and regional manager meetings discussing all facets of their marketing campaigns including reporting, data analysis, insights and future optimizations.
• Define schedule by reviewing priorities with a team, discussing special events, promotions, holidays, and merchandise flow.
• Study revenue, expenses, inventory levels, turn and margin with the general manager and store manager.
• Organize with leadership, management, creative and strategy teams to maximize Marketing’s value across the company.
• Assume other duties and responsibilities required or assigned by management.
• Aid with and executes local grassroots marketing campaigns and special events.

Job Requirements:

• Bachelor’s degree in marketing or related field.
• Minimum 2 years experience in merchandising or retail.
• Effective experience in HTML, CSS, JS / jQuery knowledge and experience is preferred.
• Expert knowledge of databases, website architecture, hosting and DNS configuration.
• Deep knowledge of PPC/SEM (Pay-Per-Click/Search Engine Marketing) management, Google AdWords, Bing Ads.
• Demonstrated understanding of conversion tracking and conversion optimization.
• Proven track record in SEO (Search Engine Optimization).
• Proficient experience with content strategy, creation and optimization.
• Strong email marketing experience.
• Familiarity with Excel, Google Docs and reporting.
• Solid skills in managing relationships.
• Sound skills in keyword research, content production, link building, competitor analysis, local optimization, Google Analytics.
• proven experience in CMS, and CRM experience is preferred.
• Outstanding customer service skills.
• Exceptional interpersonal communication skills.
• Self-starter and the ability to work independently in a small team.
• Great written communication and verbal presentation skills.
• Analytically inclined.
• Ability to demonstrate and articulate a philosophy around how and why to do marketing.

About Suntex Marinas :

Suntex Marinas engages in the ownership and management of marina properties. The executive officers at Suntex have over 100 years combined experience investing in, acquiring, and managing marinas.