Dalata Hotel Group is looking for an E-Mail Marketing Executive. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Build and execute e-mail campaigns process including creative, e-mail messaging development, campaign execution, analytics and reporting ensuring best practice is adhered to for hotel brands.
• Cooperate with the sales and marketing teams of the group brand to create targeted email campaigns that drive customer/subscriber retention, engagement and revenue.
• Create engaging content and continually test subject lines, content, call to actions and apply data-driven techniques to optimize email campaign performance.
• Support e-mail marketing manager with the management of our data management system.
• Improve campaign segmentation and offer dynamic content to improve engagement and revenue.
• Evaluate email marketing templates and copy while taking learnings to improve future campaigns.

Job Requirements:

• Minimum 2 years of experience in generating and optimizing content within the travel industry or other similar industries (B2B and B2C) is preferred.
• Proficient working experience with e-mail marketing platforms such as (Dotmailer and Mailchimp).
• Effective understanding of using (Google Analytics, Google Data Studio and Webmaster tools).
• Expert knowledge of managing large amounts of data and email databases.
• Basic experience in dealing with (HTML and WordPress CMS).
• Intermediate knowledge in using Adobe Creative Suite such as (Photoshop, Illustrator and In-Design).
• Deep experience in using (MS Excel) and all of its tools and functionalities.
• Strong written and verbal communication skills.
• Solid presentation and organizational skills.
• Creative writing with meticulous grammar is essential.
• Ability to manage a multitude of tasks, projects and information simultaneously in a fast-paced environment.

About Dalata Hotel Group:

Dalata Hotel Group is Ireland’s largest hotel operator specializing in core asset management through owned, leased and managed hotels.