Digital Marketing Jobs & Apprenticeships

Frank Davis

USA

Expires on 2018-03-31

Job Type Full Time Experience Needed +2 Years Career Level BEGINNER LEVEL

E-Mail Marketing Specialist

ReminderMedia is looking for an E-Mail Marketing Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Manage the development, delivery and tracking of all e-mail campaigns.
  • Create segmented lists based on engagement level in the sales cycle, maintain lists for accuracy.
  • Track the results of every e-mail campaign and adjust tactics accordingly to improve opens, CTR and online conversions.
  • Build the workflows that initiate communication with customers and prospects of ReminderMedia.
  • Implement testing methodologies on all elements of e-mail communication to maximize results.
  • Build, manage and maintain all e-mail communication with customers as it relates to the many products ReminderMedia provides.
  • Create engaging and fun experiences for new customers during the on-boarding process to persuade action.
  • Identify and develop new e-mail opportunities to increase retention and customer lifetime value.
  • Manage campaign workflows and provide copy and subject line insight for ReminderMedia e-mail marketing products.
  • Proofread e-mails for clarity, grammar and spelling.
  • Ensure e-mails are tested cross-client and device.
  • Perform daily maintenance on e-mail addresses that are undeliverable.
  • Manage relationships with third-party vendors and suppliers of e-mail technology.

Job Requirements:

  • Bachelor’s degree in marketing, business or a related field.
  • At least 2 years of marketing campaign management and optimization experience.
  • Expert knowledge of e-mail marketing software with automation and workflows.
  • Proficient experience in using marketing automation platforms (Pardot, Salesforce Marketing Cloud and Marketo) as well as CRM solutions.
  • Ability to manage multiple projects simultaneously in a fast-paced environment.
  • Strong verbal and written communication skills.
  • Excellent organizational and interpersonal skills.
  • Solid analytical and strategic thinking skills.
  • Ability to independently derive insights from data.

About ReminderMedia:

ReminderMedia helps businesses solidify their key relationships and generate repeat and referral clients with the use of American Lifestyle magazine.

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