Vasco is looking for an E-Mail Marketing Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Create and execute e-mail campaigns, newsletters and nurturing streams.
- Provide and maintain CRM mailing lists for marketing campaigns.
- Measure and track performance and statistics related to email marketing.
- Perform support of CRM/data quality efforts by monitoring and processing (contact updates, returned mail, e-mail bounce backs and contact subscription preferences).
- Process contact subscription preferences and ensure compliance with data protection.
- Provide reports and dashboards to monitor and optimize marketing programs.
- Prepare data entry/import lead lists and maintenance to ensure the accuracy and consistency of data/segmentation.
- Provide administrative support for mailing list creation, maintenance and tracking.
- Provide (Marketo) support in lead and funnel tracking and data analysis.
- Support the team with updating website and creating the landing page.
Job Requirements:
- Bachelor’s degree in marketing or a related field.
- At least 4 years of relevant work experience (ideally in B2B marketing role).
- Proficient experience with e-mail marketing design and testing using (DreamWeaver and Litmus).
- Extensive working experience with ESP such as (Vertical Response and MailChimp).
- Advanced knowledge of CRM (Salesforce) and marketing automation (Marketo).
- Novice understanding of (HTML/CSS).
- Strong working skills with (MS Excel).
- Excellent attention to detail.
- Basic graphic design experience using (Photoshop or In-Design) is a plus.
- Ability to manage competing priorities from a number of internal clients.
- Solid organizational and communication skills.
About Vasco:
Vasco is a global leader in trusted security with two-factor authentication, transaction data signing, document e-signature and identity management solutions designed for all businesses and government agencies.