Digital Marketing Jobs & Apprenticeships

M&C Saatchi Performance

USA

Expires on 2019-06-08

Job Type Full Time Experience Needed 1:2 Years Career Level BEGINNER LEVEL

PAID SEARCH & SOCIAL (BIDDABLE) PLANNER

M&C Saatchi Performance is looking for a PAID SEARCH & SOCIAL (BIDDABLE) PLANNER in New York, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Own keyword ideation and in-platform setup of Paid Search campaigns.
  • Co-manage audience creation and setup of Paid Social campaigns.
  • Consistently enhance paid search & social campaigns and adapt optimization strategies to meet the specific goals and KPIs of multiple clients across web and app experiences.
  • Produce reporting and performance insights that lead to gains against client business objectives.
  • Align with account teams to fully understand client needs.
  • Operate with the creative team to provide input on ad copy and visuals, keeping in mind paid search and social best practices across the various platforms.
  • Communicate with client contacts to discuss campaign performance and possible improvements or new opportunities.

Job Requirements:

  • Bachelor’s degree, preferably in economics, finance, or communication, or equivalent work experience.
  • At least 1- year experience in Paid Search and/or Social management, with media agency and Search experience preferred.
  • Minimum 1- year managing direct response-oriented digital campaigns and meeting client objectives; AdWords certification is a bonus.
  • Effective experience with Paid Search campaigns driving App Installs (e.g. UAC, Apple Search) is a bonus but not required.
  • Solid Excel skills including knowledge of formulas, pivot tables, and lookup tables.
  • Ability to manage multiple clients simultaneously and interact with multiple internal teams: account, strategy, creative, and business development.
  • Ability to work autonomously when necessary.
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