CourseHero is looking for a Senior SEO Manager. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Identify and define SEO best practices, understand current SEO trends and drive those initiatives.
- Develop and oversee the execution of our technical SEO roadmap alongside dedicated engineers.
- Manage and run tons of SEO AB tests, evaluate experiment results and push forward next steps at a rigorous pace.
- Measure and monitor KPIs, success metrics and other analytics to gauge SEO health.
- Provide a daily SEO metrics report to understand organic search performance and investigate irregularities in performance.
- Analyze competitor techniques as well as benchmarking CourseHeros performance against competitors.
- Improve and enhance internal linking structures to maximize rankings across our keyword portfolio.
- Collaborate with analytics team and use data-driven approaches to help guide your decisions and continuously improve our SEO health.
Job Requirements:
- Bachelor’s degree in a quantitative field like economics, mathematics, computer science or statistics.
- Minimum 6 years of SEO in-house experience.
- Proven success in utilizing analytics to provide strategic recommendations and drive concrete action.
- Proficient experience managing large sites (over 10 million pages) with significant organic search traffic with a proven track record of earned business wins through SEO.
- Extensive experience with web analytics, algorithm changes and the nuances of links within the SEO ecosystem.
- Expert understanding of using (Google Search Console, Google Analytics and keyword planner).
- Effective knowledge of (HTML, CSS, front-end Javascript and SQL).
- Ability to quantify the impact of SEO initiatives and prioritize accordingly.
- Excellent written and verbal communication skills.
- Ability to clearly articulate SEO ideas, strategies, and tactics to audiences.
About CourseHero:
CourseHero is a crowdsourced online learning platform for students to access study resources like course materials, flashcards, educational videos and tutors.