ChurnZero is looking for a Digital Marketing Manager in Virginia, United States. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Develop inbound leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content.
• Control keyword research and selection for pay-per-click campaigns and SEO projects.
• Produce ongoing support for all SEO initiatives including reporting, analysis and optimization recommendations.
• Support for PPC ad campaigns on Google AdWords and LinkedIn.
• Supervise PPC campaign results, analyze key metrics and optimize click-through and conversion rates.
• Build closed-loop reporting of marketing and sales data to develop insights and make recommendations on areas for optimization to meet revenue targets.
• Follow campaign ROI and influence the allocation of marketing spend based on past performance.

Job Requirements:

• Bachelor’s degree in marketing or a related field.
• Minimum 2 years of sales account management experience working with a technology vendor.
• Demonstrated experience working with (WordPress).
• Effective knowledge of marketing together with the potential and attitude required to learn.
• Proficient experience in identifying target audiences and driving web traffic.
• Proven understanding of using website analytics tools (e.g. Google Analytics) and experience running detailed reporting.
• Familiarity with setting up and optimizing Google AdWords and LinkedIn campaigns.
• Deep knowledge of SEO, SEM and PPC best practices.
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.

About ChurnZero:

ChurnZero is Customer Success software for growing SaaS and subscription businesses. Its platform is uniquely designed to integrate with CRM systems and tightly into an application or service.