Since founded in Denmark in 1932, LEGO has grown into one of the world’s largest toy manufacturers. Speciality leader in the construction toy segment. Each year producing nearly 19 billion LEGO parts. Their most iconic product is plastic blocks, which fasten to other blocks, even those produced by the company decades ago. Known for nourishing …
The rise in AI-powered marketing is taking the load off many marketers, and delegating to machines, allowing marketers to refocus their efforts onto marketing that matters and giving marketers more time to address any challenges that come their way. In many ways, artificial intelligence is already influencing digital marketing in general, and personalized content marketing …
Customer experience management focuses on creating differentiated experiences at touch points that customers choose to interact with company or organization, an increasingly fundamental requirement for advertisers is the ability to target the right type of advertising to the right customers and prospects in real time. The ability to dynamically segment audiences is the most desired …