Back in 2018, 84% of US companies with more than 100 employees use content marketing tactics. This isn’t a surprise, but it does emphasize how vital content marketing is for brands in 2020 and more. However, content marketers need to be updated all the time because they tend to have their own routine, using best …
E2webservices is a digital marketing agency in India, it offers ROI focused web solutions and digital marketing services to clients spread all across the globe. They understand the difference between the requirements of a start-up venture and that of a large scale well-established enterprise. They provide 360-degree digital marketing services which include SEO, content marketing, …
Are you looking for a digital marketing agency in Victoria, BC? At folks digital, we are a team of creative and innovative minds. They are able to provide their clients with the right advice and the right mix of digital marketing strategies, as their only goal is to help you achieve your goal with an …
On Nov. 5th, Seismic, the San Diego-based software company, completed another acquisition. Seismic acquires Percolate, a New York-based content marketing platform. The acquisition will build out Seismic’s sales enablement platform by giving marketers oversight on how their content affects potential buyers. Some of Percolate’s current customers include DHL, Electronic Arts and DocuSign. Seismic’s customers include …
The content strategy is the analysis, creation, publication, and maintenance of useful, appropriate, and current content, developed to meet one or more established goals. While the word “content” is often used today to refer to information developed specifically for a website, it really can apply to any text and supporting graphics created for distribution across …
Social media users are spending more and more time on social media platforms and more and more people join social media every day. Therefore, these platforms are becoming essential communication methods that businesses should be taking advantage of it. Therefore, the importance of content is increasingly acknowledged, this is because of its benefits which are …
Content marketing is about publishing content in a variety of forms, in the channels where your audience spends time so you can address their interests and concerns. Do this right and you’ll attract, engage and convert more prospective buyers on the path to purchase. Today, companies/brands of all sizes are creating and marketing content for …
Effective B2B content marketing isn’t a matter of writing a 200-word blog post a few times a week or posting the intermittent public relations piece of content. If that’s all content marketing is for a B2B organization, they’d be better off investing that time into some other marketing channel. Effective B2B content marketing operates off …