Email marketing is the practice of reaching prospects and customers via mass emailing. Common email-based marketing messages include email newsletters, promotional campaigns and event announcements. Email marketing is a fantastic way to build relationships and trust with your audience. But if the goal of your emails is to make money, it can also help with that. Email …
Mailchimp was once considered the leader in email marketing services, but a number of challenges now offer better value and more robust functionality. While there’s nothing wrong with continuing to use Mailchimp, you should at least be aware of what else is out there. This article will cover some of the most powerful and flexible …