Researches
Six Edition: State of Marketing | Salesforce
Due to the COVID-19 pandemic, standards of customer engagement are changing yet again, and marketers are at the forefront of modernization. Companies look forward to connecting and building trust in uncertain times, customer experience has become more important than ever. According to the six editions of the state of marketing, 84% of customers say the …
Indicators
Revenue Growth is The Most Metric That The Global Marketing Organizations Are Tracking It With a Rate of 74% in 2019
Marketing metrics are measurable values used by marketing teams to prove the efficiency of campaigns across all marketing channels. Organizations are tracking their digital marketing performance, SEO progress, or even their social media growth, having measurable marketing metrics and KPIs set up can help organizations to reach their targets month-over-month. Digital marketing efforts are tied …