Tag: Social Media Campaign

The majority of Indian marketers surveyed reported that social media marketing is better in achieving brand awareness with a rate of 73% and driving engagement with a rate of 67%. Increasing traffic (58%) and generating leads (51%) ranked next of benefits that social media marketing practices achieved.

Personalizing customer experiences, whether on your website, in an email push, or during a social media campaign, requires you to deliver content that takes into account the context of customers’ current and previous brand interactions. Follow these main and important 10 personalization tactics: Give first-time visitors a special welcome and offer “how-may-we-help-you” content with different …