Tag: Social Media Management

Even though everyone wanted to kick off the 2020 New Year, but unfortunately, sometimes it does not go the way we planned. Of course, we are all aware of the global crisis of the COVID-19 outbreak, the virus appears to have originated from the Wuhan seafood market and in just a couple of months, it …

Social media marketing is one of the most effective ways to connect with the targeted audience, businesses and brands can use these platforms to offer effective touchpoints for users at all stages of the digital sales funnel. Many social media accounts of businesses and brands lack any semblance of a strategy, which is a critical …

The Egyptian digital marketing landscape is a vast, complex and highly competitive place. While it’s by no means the only player in the digital space in the Arab region, many still look to Egypt as an indicator of what’s coming next in the digital marketing industry in the whole MENA region. Below we’ve outlined a …

Today billions of people use social media platforms, and as these numbers continue to rise, companies increasingly rely on social channels to effectively reach their audiences, video is useful for more than entertainment, too. Video on landing pages is capable of increasing conversion rates, and the mere mention of the word “video” in an email …

Social media growth has been explosive ever since the first social networks appeared on the scene in the early 2000s. And in 2018, 73% of the world’s internet users are registered to at least one social media network (up from 48% in 2010). As a result of that, social media’s role continues, in turn, to …

Digital marketing has become a lucrative field over the last couple of years, especially with how ubiquitous the internet has become. It is used by people of all ages, backgrounds, and locations, creating opportunities for digital marketing professionals everywhere. If you happen to be one, perhaps you’re thinking about how you can improve your skills …