2018 was the biggest year for mobile yet, with 194 billion mobile downloads worldwide in 2018 and a global app downloads exceeded $194 billion in 2018, up 35% from 2016.
App Annie, the leading global provider for mobile data and analytics, has released its annual “The State of Mobile in 2019 report” — the most comprehensive guide for businesses looking to capitalize on mobile transformation.
The report identifies key indicators behind the booming mobile economy and explores the market trends businesses need to watch in 2019. Besides tips and trends about the top apps and companies across markets and categories, how mobile has transformed the retail industry, how mobile became the leading gaming platform, how mobile advertising is on the rise and leading growth in digital ads, and much more.
Check the App Annie 2019 State of Mobile Report Methodology from here.