Digital Marketing Guides & Strategies

9 Reasons Your Business Needs to Embrace Digital | Digital Marketing Institute

Digital Marketing

Today, Over 87% of companies worldwide believe that digital transformation is a competitive opportunity while a third say it’s a matter of survival. Two-thirds of Global 2000 company CEO’s plan to have digital transformation at the center of their corporate strategy.

That’ why the Digital Marketing Institute has launched its guide includes the main reasons businesses need to move into the digital world and learn from the mistakes of companies that have fallen in the face of digitization.

Content of the “9 Reasons Your Business Needs to Embrace Digital” Guide:

  • Prove Relevance
  • Gain Competitive Advantage
  • Data backed intelligence
  • Retain (and grow) market share
  • Retain (and hire) valuable staff
  • Capitalize on social selling opportunities
  • Gain a learning advantage
  • Ensure costs decrease
  • Conclusion
Prove Relevance - Digital Marketing Tactic - Kit Kat

An Example of Proving Relevancy: Kit Kat take advantage of the news about the new model of iPhone 6 that is prone to bending.

Number of Pages:

  • 15 Pages


  • Free

Digital Marketing Institute

Established in 2009 by Ian Dodson & Anthony Quigley, the Digital Marketing Institute is the global certification standard in digital marketing education, producing more graduates trained to a single digital marketing standard than any other certification body.It works with global digital experts and leaders to define the skills and qualifications required by today’s digital marketing professionals, certifying candidates to Diploma, Postgraduate and Masters levels worldwide. Today over 20,000 professionals have studied with the Digital Marketing Institute, across over 100 countries.


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