Digital Marketing Statistics & Metrics

67% of US Smartphone Users Like to See, Hold, and Try on Products Before Buying, 2017 | Euclid

Consumer Behavior | USA

US smartphone users like shopping in physical stores (in-store) more than shopping online because they like to see, hold, and try on products before buying (67%), enjoy browsing in stores (51%) and like getting products immediately without waiting for delivery (45%).

Euclid Analytics

Euclid illuminates identity and behavior in the physical world. Mobile-first customer provides the opportunity to recognize every visitor who walks in the door, understand what drove that visit and retarget to influence a purchase. Marketers from the leading retail and restaurant brands rely on Euclid's data platform to better reach, inspire and serve their customers, increasing their lifetime value in the process. Euclid's growing offline network captures hundreds of millions of monthly visits from over one billion unique devices across tens of thousands of locations.
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