In the US, 9 out of 10 of online shoppers depend mainly on online shopping to buy apparel. In the other side, 74% of online shoppers are buying more than one-tenth of their groceries online, compared to only 16% who are doing so but for more than the half.
80% of online shoppers are buying groceries and household consumables online through Amazon.com, while Walmart.com comes in the second place with 71%.
In terms of most used devices in online shopping, smartphones grabbed the usage of 90% of US online shoppers, followed by the laptop computers with a rate of 68%.
For more information, kindly check “The Digital Shopper, 2018“ full report.
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