Uber Held Highest Volume of Taxi Service Calls in MENA, 2016 | Truecaller

Digital Marketing Statistics & Metrics

Uber Had the Highest Taxi-Service Calls in MENA, Q4 2016 | Truecaller

Consumer Behavior |

By Looking at incoming vs. outgoing calls among the 3 main players in cab hailing services in MENA region – Uber, Careem & Allo – Uber had the highest call volume with 723,000 calls to its users (outbound), while 422,000 calls were made by users to the company (inbound); which totaled 1.14 million calls between Uber and its users.

Careem users received 347,000 calls from the company in Q4 2016 and called the company 90,000 times; which totaled 437,000 calls.

Finally, Allo users received 305,000 calls from the company in Q4 and called the company 103,000 times; which calculated 408,000 calls.

This data was aggregated anonymously from incoming and outgoing calls to the cab hailing service providers in selected parts of the MENA region (countries include: Lebanon, Egypt, Tunisia, Yemen, Morocco, Jordan, Iraq, Saudi Arabia, Turkey and Israel) during the period of October 1st, 2016 to December 31th, 2016.

Truecaller

Truecaller is developed by True Software Scandinavia AB, a privately held company in Stockholm, Sweden founded by Alan Mamedi and Nami Zarringhalam in 2009. It was initially launched by BlackBerry on 1 July 2009. After a good response from users, it launched for Symbian and Microsoft Windows Mobile.
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