The expanding role of video is forcing businesses to rethink how they empower digital marketing, content marketing, social media, email marketing, demand generation, customer marketing, and sales enablement teams to source and/or create video at greater scale. As a result, marketers will increase their investments with video production agencies and service providers with many also hiring in-house producers to meet the increasing demands for video.
Take a glance at the most used devices for watching videos, 2019:
- 42% of surveyed internet users reported that they watch videos equally across mobile and desktop.
- 34% of surveyed internet users mentioned that they prefer watching most of the videos on their smartphones.
- 17% of surveyed internet users said that they watch most of the videos on a desktop.
- 6% only indicated that they watch videos only by using their smartphones.
A Chart Shows The Most Used Devices For Watching Videos, 2019.