Hireup is looking for a Digital Marketing Manager in Sydney, Australia. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Design digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.
- Examine results and report on performance against goals (ROI and KPIs) to identify new opportunities and always looking for the story in the data.
- Recognize trends and insights, optimizing spend and performance accordingly.
- Provide new and creative digital growth strategies (including outside of core channels).
- Draft, execute and measure experiments and conversion tests.
- Cooperate with internal teams to create landing pages and optimize user experience.
- Use analytics to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Understood conversion points and optimize user funnels based on insights.
- Join with agencies and other partners.
- Estimate emerging technologies and provide advice on whether to adopt new tools where appropriate.
Job Requirements:
- Bachelor’s degree is required.
- Minimum 5 years experience in a related field.
- Proficient experience with A/B and multivariate experiments.
- Deep knowledge and understanding of global ad platforms (Google, Yahoo, Bing, etc.).
- Proficient experience in and optimizing for Google Adwords, Facebook Business Manager, Google Analytics, Google Tag Manager, UTM code construction and tracking in general.
- Effective experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Solid analytical skills and data-driven thinking with experience in lead generation and remarketing.
- Inclined towards taking initiative in a collaborative and integrated way.
- High ability to learn on the fly and exercise intellectual agility.
- Great ability to work within tight deadlines, adjust to changes in priorities and balance short-term needs with long-term strategic initiatives.
- Ability to work with high-energy, drive and internal motivation
About Hireup:
For too long, people with disability have had to accept support on someone else’s terms. At Hireup it decided to fix that, by investing in technology.