Rome2rio is looking for a Growth Marketing Manager in Melbourne, Australia. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Search, validate and implement SEM copy strategies in partnership with our data science and editorial teams.
• Support our relationship with our Google account manager to gain insights into new products and opportunities.
• Produce best practice insights and recommendations to assist our overall SEO strategy.
• Provide and communicate research into competitors and their DM strategy.
• Apply audit actions from tools such as Moz and SEMrush.
• Determine focus areas for on-site improvements such as site structure, internal linking, and content.
• Aid in the successful rollout of the Rome2rio affiliate program.
• Cooperate with several teams to implement a post-sale email communication strategy for our newly launched tickets product.
• Teach our content marketing and editorial team in producing materials for email campaigns, social media and content marketing.

Job Requirements:

• Minimum 3 years experience in a consumer focussed digital marketing role.
• Effective experience in two of the following areas; SEM, SEO and email marketing.
• Novice experience with affiliate programs, social media and content marketing is desirable.
• Deep knowledge of administering an affiliate network platform such as HasOffers.
• Proven track record in Google AdWords.
• Proficient working experience with MailChimp.
• Familiarity with ads management for social networks is desirable.
• Demonstrated understanding with Google Analytics.
• Ability and enthusiasm to work as a member of a multi-disciplinary team, while still maintaining the capacity for self-direction with little supervision.

About Rome2rio :

Rome2rio, based in Melbourne, Australia, is busy helping people get from A to B around the globe. It offers a multi-modal, door-to-door travel search engine that returns itineraries for air, train, coach, ferry and driving options to and from any location. It has recently expanded our services to include on-site ticketing as it moves to a hybrid search and booking model.