LinkedIn is a platform that facilitates connecting with professionals and the company recently started rolling out ‘find an expert’ to help users find talent when needed. The feature allows you to quickly ask both your network and the larger LinkedIn community for referrals on who can help you get the job done.
“Wouldn’t it be nice to be able to search for service providers and freelancers and not only see folks who could help you, but also if someone in your network could give you feedback on their work or even extend an intro?”
“Now, when you search in the LinkedIn search bar, you can filter your results by service providers. For example, if you are looking for someone to help you with your marketing strategy, simply search for “marketing,” and filter by service provider. From there you’ll see a list of providers that have shared that they are “open for business” and fit your search criteria.”
Doing so will bring up a list of service providers and freelancers who have indicated that they are open for business, and their profiles will contain information such as the services they provide, experience and mutual connections.
LinkedIn Open for Business is a new LinkedIn feature. It turns LinkedIn into a place where you can actively market your services, and works in tandem with a new ability to showcase what you offer as part of your LinkedIn profile.
The new tools could be a great way to maximize opportunities on the platform, and connect with relevant specialists – which again, as noted, aligns with broader freelance work trends.