The aim of this whitepaper is to provide insight into the intricate and swiftly changing domain of Content Management Systems (CMS). Through surveys of over 150 decision-makers nationwide and extensive interviews with CMS market influencers, Winterberry Group has crafted an evidence-driven analysis. Delving into various CMS platforms, the paper discusses their use cases, factors to …
Pilot Fish Media digital marketing agency in Edinburgh is an award-winning dynamic digital marketing agency, with a focus on social media platforms like Facebook advertising and PPC management. They specialize in executing engaging social media campaigns that yield excellent results, all thanks to their in-depth strategic planning. So whether you operate in Edinburgh, the UK, …
Video Is an Incredibly Powerful Medium for Businesses: Video is becoming a fundamental part of any content marketing strategy, distractions are everywhere, especially on the Internet. So when you succeed in getting a customer to your website, it’s vitally important that you keep them there. Video is highly effective in getting visitors to stick around, …
Digital content becomes an integral part of our lives. The four million search inquiries we send to Google every minute reflect our insatiable hunger for answers and ideas. We don’t pick a restaurant, or make a purchase, without consulting the reviews and recommendations of peers and experts. The net effect of these trends means that …
Among those that have paid to subscribe to digital content, movies ranked at the top with a rate of 38%, followed by sports (34%), then TV series (25%). 24% of those who have subscribed to a content subscription have signed up for music, 20% for ebooks and 20% for mobile games, while 17% signed up …
The content marketing is the process for creating and distributing relevant and valuable content to attract, acquire and engage a clearly defined and understood target audience with the objective of driving profitable customer action by creating just one blog post that gets a steady amount of organic traffic, an embedded link to an ebook or …
51% of internet users in Egypt, KSA & UAE have paid for digital content in 2016 and this rate didn’t change since 2015 while paying for subscribing digital content increased in 2016 to reach 49% up from 43% in 2015. Paying for renting any digital content also increased slightly by +1% to reach 38% in …
The Millennial generation (those how born between 1980 and 2000) is a more influential segment in the Middle East than in other countries. There are 2 billion Millennials around the world and 86% of them are living in emerging markets. To get a better understanding and a deeper insight into the Millennial mindset in both UAE …