Social media is influencing its users’ shopping decisions in an increasing way every day, it’s clear that the US social media shoppers are driven by daily deals, shopping promotions & retail coupons. 55% of US online shoppers – who have purchased products on social media- find daily deals important, while 38% of them were seeking …
96% of all Americans have made an online purchase at some point in their lives and 80% have done so in the month previous the survey. Online shopping became just as popular as in-store, with 51% of Americans indicated that online is their preferred way to shop. But this doesn’t go hand in hand with data …
Almost all of Americans with internet access (96%) have made an online purchase at some point in their lives and 80% have done so in the month previous the survey. In terms of demographic, American men and women shop rather similarly across all channels, but women are more likely than men to shop online (49% …
Among the thousand Amazon shoppers surveyed, 56% used Amazon site several times a month to purchase everything and 24% did so once a month. Those shoppers use Amazon site to purchase everything from electronics & media to clothing & home products. The most purchased categories purchased by them are electronics with a rate of 56%, …
72% of moms in the US planned to purchase school supplies online for 2017-16, compared to 64% than the last season. Among all online retailers in the US, 75% of back to school (BTS/B2S) moms planned to purchase their school supplies from Amazon, 40% will do so from Walmart and 25% from Target.
The undecided B2S shoppers – the shoppers who didn’t decide to buy their back to school purchases in-store or online – are estimated with an average of one-fifth of all survey respondents. Here are some of their main characteristics: 68% of them are more likely to purchase online retailers in case of offering a free shipping. …
The brand’s post-purchase behaviors affect the customer experience to the product or service. This is why the brands – retail or travel/hospitality – need to continue the communication loop with the consumers after the purchasing process. About 2 in 3 consumers (64%) agreed that their favorite retail brands are better than others at providing quick …
Nearly 65% of Amazon sellers indicated that they depend mainly on webinars as their preferred resource to keep informed about the retail industry. Facebook rated as the second most common industry knowledge resource used by 39% of merchants, followed by Blogs with a rate of 39% too.