Tag: Instagram

Influencers play a huge part in marketing campaigns nowadays, and the question that is asked the most is “how much should influencers get paid?” However, there was very little influencer compensation data available. This report highlights the most important points about influencer compensation and you will no longer have to worry about the right amount …

The third edition of Instagram’s “Instagram Insider” digital magazine is now published, “Instagram Insider” takes a look at emerging trends based on-platform engagement, as well as providing insights and tips to help guide your strategic approach. Moreover, the fall edition of Instagram Insider looks at seasonal shifts among users, and that takes on a more …

Instagram’s promoted products were being tested over the last few weeks, and now Instagram is rolling the new promoted products option with the Shop tab to every merchant in the app. As you can see in the following example, brands with products listings on Instagram will now have the ability to promote them on the …

With 500 million users and over 95 million posts per day, Instagram for Business has become an essential element of social media marketing. In this guide, we will take a deep dive into Instagram’s newly released tools on the Instagram for Business Platform and talk about what the 2016 changes mean for marketers today. Not …

Instagram keeps on moving forward in the eCommerce world. Instagram is launching the next element in its eCommerce push, along with a new test of promoted products on Instagram’s Shop tab in the app. More About Instagram’s Shop Tab: According to the screenshot above, soon, brands with product listings in the app will be able …

Today, Instagram announced that it’s doubling the data tracking period within Instagram Insights, stretching it from up to 30 days past to 60 days instead. Instagram marketers, this is good news! Instagram Insights: As shown below, Instagram has added a new calendar tool within Instagram Insights, which will enable users to access when they tap …

Facebook might be close to giving Instagram Reels exposure a significant boost, and this is by integrating a new Reels clips display directly into the Facebook app, as it looks forward to combating the continuing rise of TikTok. As you can see in the next example, posted by app researcher Alessandro Paluzzi, Facebook is now …

Obviously, Instagram is now the most popular channel marketers use to drive major ROI with their influencer marketing campaigns. It’s easy for brands to reach a massive subset of their audience by working with the right influencers. As we know, Instagram has over 1 billion active users on the app every month, and over 500 …