Guides
22 SEO Myths You Should Leave Behind in 2019 | HubSpot
SEO is changing and marketers often see multiple updates per year from Google. As a result, they are faced with the challenge of educating themselves about each update, adapting their SEO strategy accordingly, and solving for any decrease in organic traffic. Sound like a lot of work? It sure is. Luckily, this HubSpot’s guide is …
Articles
How to Win Tomorrow’s Buyers: Artificial Intelligence, the New Era of Marketing
Almost 20 years ago, Bill Gates first published its book “Business @ the Speed of Thought” that explained how technology and digital infrastructures can put businesses ahead of their competition. However, the book seems outdated as the Internet was in its early stages, but the basic idea of the book still stands- due to evolving …
Researches
UX and User Research Industry Survey Report, 2017 | UserTesting
UX (user experience design) is simply defined as the process of improving customer satisfaction & loyalty by enhancing the usability, ease of use & pleasure in the interaction between the customer and the product. But there is a confusion between the 2 missions of UX and market research job. Discover the key insights into how …