Digital Marketing Researches & Reports

The increasing focus on moving customer interactions to digital channels means that strong cybersecurity discipline is more important than ever, as it provides a target for cybercriminals to attack. The threat landscape continues to evolve, criminals are looking to repurpose attacks used against banks to target new institutions such as insurers, e-retailers and the healthcare …

Cybercriminals don’t stalk only the big companies, on the contrary, the smaller companies are softer targets and easier to penetrate. And, because a network breach can be so devastating to a business, every business should take proactive measures to protect its network and devices. The word cybersecurity is now a part of the daily news …

If the lifeblood of the digital economy is data, its heart is the digital trust which simply means the level of confidence in people, processes, and technology to build a secure digital world. But in order to build digital trust, companies executives need to find new mechanisms to address emerging threats to data, security, and privacy. …

How concerned are consumers in the UK about cybersecurity and privacy risks in terms of healthcare data? Do they believe companies and the government are doing enough to protect their personal healthcare information? Do they feel they are in control of their digital healthcare data secure? And what does it take to win their trust? …

How concerned are consumers in the US about cybersecurity and privacy risks in terms of healthcare data? Do they believe companies and the government are doing enough to protect their personal healthcare information? Do they feel they are in control of their digital healthcare data secure? And what does it take to win their trust? …