Europe is the most highly penetrated mobile region in the world. As of year-end 2017, 85% of the European population – 465 million people – subscribed to mobile services just above North America and CIS. The total addressable market for the region’s mobile operators is approaching saturation point, with the largest mobile markets – France and the UK – accounting for most of the new unique subscribers.
GSMA Intelligence has launched ‘The Mobile Economy: Europe 2018′ highlights how mobile is driving growth and innovation across European countries.
Top Line Findings of the 2018 Mobile Economy in Europe:
- Coverage of 4G services passed 97% of the population at the end of 2017 and will grow to 98% by 2025.
- Looking out to 2025, Europe’s mobile revenue is forecast to be roughly stable across many markets (143 billion in 2017 vs. 144 in 2018).
- Total (cellular and non-cellular) IoT connections in Europe will increase almost three-fold between 2017 and 2025, reaching 4.9 billion, from 1.7 billion in 2017.
A Figure Shows the 4G Vs. Smartphone Adoption in Certain European Markets in 2018
Content of “The Mobile Economy in the Europe” Report:
- EXECUTIVE SUMMARY
- INDUSTRY OVERVIEW
- Limited headroom in European subscriber growth
- 4G migration continues with untapped potential in some markets
- Much expected as operators begin their 5G journeys
- Revenue and CapEx outlook
- Evolving mobile market structures
- MOBILE DRIVING GROWTH, ENABLING INNOVATION AND FORGING A DIGITAL EUROPE
- Mobile’s contribution to economic growth and jobs
- Consumer engagement with mobile services
- Mobile operators facilitating and driving innovation across the region
- POLICY INFLUENCING TECHNOLOGY DEVELOPMENT AND SHAPING THE FUTURE OF MOBILE
- Reforms to drive digital evolution
- Aligning data protection and privacy regulation
- The forthcoming Cybersecurity Act
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