Digital Marketing Guides & Strategies

Building Brand Loyalty in a Digital-First World | Signal


Digital media isn’t just about buying impressions, it’s actually about making lasting impressions on the people who matter. Consumers today demand – and expect – more personal and immediate brand experiences or they are quick to turn a blind eye. That’s why brands are increasing their loyalty marketing budgets and expanding their strategies beyond traditional programs to focus on customer experience and engagement.

Find out how to use the targeting precision of email to create amazing customer experiences through all digital customer touch points, with people-based marketing loyalty marketers can:

  • Create powerful experiences across channels.
  • Wow customers with relevancy.
  • Reward at the right moment.
  • Make loyalty programs worth it.
  • Delight and incite more customer engagement.

Building Brand Loyalty in a Digital-First World | Signal 1 | Digital Marketing Community


Founded in 2006, Signal is the global leader in real-time customer identity resolution across all devices and channels. Signal’s platform transforms the customer experience by providing contextual relevance at all points of engagement, regardless of place or time.Today, Signal’s technology runs on more than 45,000 digital properties in 158 countries. Signal facilitates billions of data requests monthly, supporting top brands worldwide generating more than $1.5 trillion in commerce.

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