Digital Marketing Guides & Strategies

Instagram Stories Ads: Good Creative Vs. Bad Creative | Nanigans

Social Media Marketing

Do you advertise on Instagram or planning to do so in the future?

Did you know you can run Instagram ads in Instagram Stories?

Instagram Story Ads are technically a separate placement and ad feature from the News feed Instagram Ads. Such kind of ads appear between stories on Instagram and take up the full screen, creating a more immersive viewing experience. Instagram Story Ads have different creative and technical requirements that makes it a thing of its own.

This guide breaks down some new tactics to work out and some common pitfalls to avoid. It includes a comparison between good and bad Stories ad creative, some practical tips for successful Stories campaigns, as well as examples of brands doing Stories ads right.

Instagram Offers Three Sizing Formats: Full-screen Vertical Ads Are the Best User Experience

Instagram Offers Three Sizing Formats: Full-screen Vertical Ads Are the Best User Experience

What’s in the “Instagram Stories Ads: Good Creative Vs. Bad Creative” Guide:

  • Introduction: the Story About Stories
  • Bad and Good Audience Stories
  • Bad and Good Ad Formats
  • Bad and Good Calls to Action
  • Bad and Good Production Quality
  • Bad and Good Storytelling

Number of Pages:

  • 8 Pages

Pricing:

  • Free

Nanigans

Founded in 2010, Nanigans develops Software-as-a-Service (SaaS) based digital and mobile advertising automation software solutions. Nanigans advertising automation software empowers in-house helps marketing teams to drive incremental revenue with the most powerful and transparent cross-channel buying platforms.
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