The welcome email is a powerful way to turn your new email subscribers to customers. A study conducted by Experian Marketing Services revealed that welcome emails are four times more likely to be opened and five times more likely to be clicked than other promotional emails.
The best welcome emails result from a combination of a digital marketing strategy and marketing automation software tool that automatically sends relevant emails when new leads come in.
In this eBook, you will learn what every welcome email should include and why welcome emails are the perfect start to a relationship that can continue well beyond the first sale. Besides an analysis of some examples of successful emails.