/ Indicators / Almost Half of MENA Women Have Interacted With Their Favorite Brands on Social Media, 2016 | Ipsos
Almost Half of MENA Women Have Interacted With Their Favorite Brands on Social Media, 2016 | Ipsos
As 86% of women in MENA use social media, 49% of them have interacted with their favorite brands on social media platforms. UAE women achieved the highest brand interaction with a rate of 79%, followed by Kuwait (72%), KSA (62%) and then Egypt (55%).
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