Digital Marketing Statistics & Metrics

Social Media Applications Are the Most Used Type of Apps in The Arab Region With a Rate of 98.4%, 2017 | Mbrsg & Bayt

Uncategorized | Arab World

The latest generation of smartphones comes with a bunch of apps to get users to start, from email and photography to navigation, weather and video-calling services.

Take a glance at the most used type of apps by the Arab region smartphone users:

  • Social media applications are the most used type of apps used by Arab smartphone users at a rate of 98.4%.
  • Messaging applications appear in the second place as the most used type of apps with a rate of 91.4%.
  • Content / Educational applications come at next with a rate of 55.3%.
The Most Used Apps in The Arab Region, 2017

A Graph Shows The Most Used Apps in The Arab Region, 2017.


Higher Education

Established in 2005 under the patronage of HH Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the United Arab Emirates and Ruler of Dubai, the Mohammed Bin Rashid School of Government (MBRSG) is the first research and teaching institution focusing on governance and public policy in the Arab world. MBRSG aims to help future leaders meet public administration challenges across the region and to promote good governance through enhancing the region’s capacity for effective public policy.


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