Online shoppers are thankful for the increase of smartphone technologies in the recent years, the need for a simple and secure online payment method has become an important issue.
The fact that so many consumers would be happy to exchange PINs and passwords for biometrics is significant and could have huge consequences for how shoppers will pay in the future. The main driver for businesses is of course security, but for consumers, simplicity and speed is way more important.
One of the biggest global card providers, Mastercard, has published that starting from April 2019, the option of choosing biometric authorization as a means of verifying identities during online transactions should be made available to all Mastercard users.
Take a glance at the most biometric method that consumers will feel happy when it comes to payment methods: