Digital Marketing Statistics & Metrics

Content Marketing Is at the Top of Digital Marketing Trends & Priorities for 2017 | Adobe

Digital Marketing | USA

There was a time not too long ago when digital marketing was all about advertising and “push” messaging.. e.g., online ads, promotional emails & sales campaigns not anymore.

In these days, nearly a third of marketer’s (29%)  say content marketing will be one of their top 3 most important activities in the coming year. Coming in at the second place in the list of priorities, about a quarter of all marketers say they want to boost engagement in social channels (28%), and make their marketing more personalized and targeted (25%).

The Top Digital Marketing Trends and Priorities for 2017

 A Graph Shows The Top Three Digital-Related Priorities For Brands.

Adobe Inc.

Founded in 1982, Adobe is an American multinational computer software company and the global leader in digital media and digital marketing solutions. Adobe's creative, marketing and document solutions empower everyone – from emerging artists to global brands – to bring digital creations to life and achieve immersive, compelling experiences to the right person at the right moment for the best outcomes. Adobe is best known for Photoshop, an image editing software, Acrobat Reader, the Portable Document Format (PDF), and Adobe Creative Suite and Adobe Creative Cloud.

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