Digital Marketing Statistics & Metrics

Instant Messengers Are Accessed 100% Via Mobile Devices in India & UK, 2018 | ComScore

Uncategorized | India

The share of total minutes between desktop and mobile devices reveal global trends, but can also unlock local preferences and nuances. The instant messenger category is 100% percent accessed by mobile users in UK & India, while the social networking platforms are accessed in the UK via desktop devices compared to India.

The health category is significantly less mobile in India than in the UK, which can be related to the properties present in each market, as well as cultural preferences.

The Share of Total Minutes Between Desktop & Mobile Devices in UK & India

A Graph Shows The Share of Total Minutes Between Desktop & Mobile Devices.

For more information, kindly check ”Global Digital Future In Focus, 2018“ full report.

Comscore Inc.

Market Research

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